{"id":1263,"date":"2020-10-06T20:00:47","date_gmt":"2020-10-07T00:00:47","guid":{"rendered":"https:\/\/cacpro.com\/the-ultimate-guide-to-conservation-and-land-trust-web-design\/"},"modified":"2025-04-10T15:56:52","modified_gmt":"2025-04-10T19:56:52","slug":"the-ultimate-guide-to-conservation-and-land-trust-web-design","status":"publish","type":"post","link":"https:\/\/cacpro.com\/insights\/the-ultimate-guide-to-conservation-and-land-trust-web-design\/","title":{"rendered":"The Ultimate Guide to Conservation and Land Trust Web Design"},"content":{"rendered":"

Conservation and land trusts around the world work tirelessly to protect and promote our most cherished greenspaces. In order to accomplish this important work, these organizations need a robust marketing strategy that fully communicates the urgency, what\u2019s at stake, and how people can support their efforts.<\/span><\/h3>\n

However, many of these groups aren\u2019t able to sink thousands of dollars into marketing and need direction on the best use of marketing dollars when available options outpace limited resources. <\/span>We\u2019ve had the great pleasure of working with multiple conservation and land trust organizations over the years and want to share what we have seen work well for our clients. This is a unique niche in the nonprofit world that deserves a customized approach in order to be effective. We recommend that conservation and land trust organizations begin by creating a strong website and building their marketing efforts from there. Your website serves as the central hub and foundation for all of your donor, supporter, and volunteer communications so it needs to be the best it can be.\u00a0<\/span><\/p>\n

Thinking through everything a website needs can be overwhelming and exhausting, especially when you have a ton of content to organize. So we created this web design checklist especially with conservation and land trust leaders in mind, so you can know where to start and how to ensure that your website has all the necessary elements to support your mission.\u00a0<\/span><\/p>\n

Here\u2019s what you need to know about web design for conservation and land trusts.\u00a0<\/strong><\/p>\n

Build a Responsive Website\u00a0<\/span><\/h3>\n

No matter what you put on your website, or how you plan to use it, the most important thing to remember is that your website must look great and load fast on any and every device. This is called responsive <\/span>website design<\/span><\/a> and is critically important for organizations whose patrons typically access their content on-the-go. Considering that websites are typically designed on desktop computers in offices, it’s necessary to proactively double check that the content flows well and is easy to access on tablets and mobile devices.\u00a0<\/span><\/p>\n

If you need help knowing evaluating your website\u2019s responsivity, here are some points to check:\u00a0<\/span><\/p>\n